Work & Workforce Transformation
Case study · Government & Education
Veterinary charity: Making a strategy visible to everyone it touched
Client
A UK veterinary charity
Challenge
An imaginative strategy the executive needed customers, staff, partners and stakeholders to understand and get behind
Services
Work & Workforce Transformation
Timeline
Design-thinking engagement
4
audiences: customers, staff, partners, stakeholders
1
shared roadmap
1
strategy visualisation adopted across the organisation
The situation
The strategy was good. The problem was that only the people who wrote it could explain it.
What we did together
A design-thinking collaboration across stakeholder groups to build a clear roadmap and a compelling visualisation of the strategy’s key components.
“Everyone could finally see the same picture.”
Director of Strategy
Strategy visualisation wall.
What’s different now
The visualisation was adopted across audiences and the strategy moved from uncertainty to impact.
